Effective Date: 27.3.2026
Last Updated: 27.3.2026
These Terms of Service ("Terms") constitute a legally binding agreement between you ("User", "you", "your") and Duer Oy (business ID: 3471255-9), a company incorporated in Finland ("Duer", "we", "us", "our"), governing your access to and use of the Helmi platform, public website, and related services (collectively, the "Service").
By accessing or using the Service, including public website features, submitting an early access application, subscribing to changelog or product update emails, creating an account, or using any other part of the Service, you acknowledge that you have read, understood, and agree to be bound by these Terms and our Privacy Policy. If you do not agree, you must not use the Service.
If you are using the Service on behalf of an organization, you represent and warrant that you have authority to bind that organization to these Terms. In that case, "you" and "your" refer to that organization.
Helmi is an AI-powered assistant for content creators, providing video editing, media analysis, and related content workflows through a conversational interface. The Service may enable users to:
The Service uses third-party AI systems to process your content and provide intelligent responses. AI-generated outputs are provided on an "as-is" basis and may contain errors or inaccuracies. You are solely responsible for reviewing and verifying any AI-generated output before relying on it.
The Service or specific features may be designated as "beta" or "early access". Beta features are provided without any warranty or commitment to continued availability. We may modify, suspend, or discontinue beta features at any time without prior notice.
Certain parts of the Service may be available before account creation, including the public website, early access or waitlist forms, changelog subscriptions, contact forms, and similar pre-account features.
Submitting an early access or waitlist application does not guarantee access to the Service or to any beta program. We may accept, reject, delay, pause, prioritize, or discontinue early access, onboarding, or waitlist processing at our discretion. Review criteria, onboarding order, geographic availability, capacity constraints, and product readiness may change over time.
Where public website features allow you to subscribe to changelog, product, or service update emails, your receipt of those communications is subject to your subscription status and any unsubscribe or opt-out choices you make. Further information about personal data processing for such communications is provided in our Privacy Policy.
You must be at least 16 years of age to use the Service. By using the Service, whether through the public website, pre-account features, or a registered account, you represent and warrant that you meet this age requirement. If we learn that a user under 16 has used the Service or created an account in violation of these Terms or applicable law, we may suspend or terminate access and take appropriate action in accordance with applicable law.
To use certain features of the Service, you may need to create an account. You agree to:
Each natural person or legal entity may maintain one active account unless otherwise agreed in writing.
Access to AI-powered features may require an active paid subscription. Current plans and pricing are available on our pricing page. Enterprise plans may be offered under separate commercial terms.
There is no free tier. Users without an active subscription cannot access AI features.
We reserve the right to modify subscription plans and pricing. Material pricing changes will be communicated at least 30 days in advance and will take effect at the start of your next billing period.
AI operations consume credits based on the computational resources used. Credit consumption per operation varies by AI model and task complexity. Detailed usage information is available through your account dashboard.
We reserve the right to adjust credit consumption rates to reflect changes in underlying costs. Material changes to credit rates will be communicated at least 30 days in advance.
Subscriptions or other digital purchases may be processed through different billing channels depending on where the purchase is made.
Duer does not store your full payment card details. Payment credentials are handled by the relevant billing provider.
Subscriptions are billed monthly in advance on the date of initial subscription. Credits are allocated at the beginning of each billing period and expire at the end of that period - unused credits do not roll over.
You may be able to change your subscription plan through the billing tools made available in the Service. Any change in pricing, billing timing, credit allocation, or plan availability will be presented to you as part of the applicable billing flow.
You may cancel your subscription at any time through the billing tools made available for the applicable billing channel. Upon cancellation:
If your subscription was purchased through a third-party billing provider, such as an app store or payment processor, cancellation and refund handling may be subject to that provider's applicable processes and policies.
Fees are non-refundable except where required by applicable law (including EU consumer protection law - see Section 3.7) or the applicable billing provider's mandatory refund rules.
If you are a consumer within the European Union, you may have a 14-day right of withdrawal from the date of subscription under Directive 2011/83/EU, subject to applicable exceptions. However, by using the Service and consuming credits during this period, you expressly consent to the commencement of performance and acknowledge that you may lose the right of withdrawal to the extent the Service has been provided.
If you exercise the right of withdrawal before using the Service, you will receive any refund required by applicable law. If your purchase was made through a third-party billing provider, such as an app store provider, withdrawal, cancellation, and refund handling may also be subject to that provider's applicable purchase flow and policies.
If payment fails, your subscription may be suspended, limited, or canceled in accordance with the applicable billing settings and payment provider processes. We may restrict access to paid features until payment is successfully completed.
Pricing, taxes, and any platform-specific charges may vary depending on the billing channel used for the purchase. Where applicable, you are responsible for VAT, sales tax, or other taxes associated with your purchase, except to the extent such amounts are collected, calculated, or displayed by the applicable billing provider.
"User Content" means any content, media files (video, image, audio), text, data, or other materials that you upload, submit, import, or otherwise provide to the Service.
You retain full ownership of all User Content. Nothing in these Terms transfers ownership of your User Content to Duer.
By submitting User Content to the Service, you grant Duer a limited, non-exclusive, worldwide, royalty-free license to use, process, analyze, store, and transmit your User Content solely for the purposes of:
This license exists only for the duration of your use of the Service and terminates when your User Content is deleted.
"AI Output" means any text, analysis results, summaries, metadata, editing suggestions, or other content generated by the Service's AI models in response to your instructions and User Content.
You own the AI Output generated from your User Content, subject to the following:
The Service, including all software, APIs, algorithms, AI processing methods, user interface designs, documentation, and related technology, is and remains the exclusive property of Duer or its licensors. These Terms do not grant you any rights in or to the Service itself, except the limited right to access and use the Service in accordance with these Terms.
We do not use your User Content or AI Output to train our own AI models. When engaging third-party AI providers, we use commercially reasonable efforts to select providers, service tiers, or configurations that prohibit the use of your User Content for training their foundational models. We do not knowingly permit third-party AI providers to use such data for model training in violation of their terms.
We may collect and use aggregated, anonymized, and non-identifiable usage data (such as API call counts, response times, error rates, and feature usage patterns) to improve the Service. Such usage data does not contain User Content and cannot be used to identify individual users or reconstruct User Content.
You represent and warrant that:
Upon account termination or a valid deletion request, we will delete or anonymize User Content without undue delay and, where applicable, within the time required by applicable law, unless retention is required by law or reasonably necessary for security, compliance, dispute resolution, or enforcement purposes.
The Service may provide features that allow you to export certain User Content and output files made available to you in the Service, such as exported videos and other user-facing materials.
Except as required by applicable law, nothing in these Terms obligates Duer to disclose internal systems, source materials, intermediate processing data, internal analysis data, proprietary scoring, security-related information, trade secrets, or other confidential business information.
Nothing in this Section limits any statutory rights you may have under applicable data protection law, including rights relating to access, erasure, and data portability where applicable.
You may use the Service only for lawful purposes and in accordance with these Terms. You agree to use the Service in good faith and in a manner consistent with its intended purpose as a video editing and content analysis platform.
You agree not to:
When using AI-powered features, you additionally agree not to:
We reserve the right to investigate and take appropriate action against conduct that violates these Terms, including suspending or terminating accounts, removing content, and reporting illegal activity to relevant authorities. We may use automated tools to detect prohibited content, but we do not proactively monitor all User Content.
We use third-party service providers to operate and support the Service, including providers of cloud infrastructure, authentication, storage, AI processing, billing, analytics, monitoring, security, and communications services. These include providers for infrastructure and backend services, AI processing, customer or subscription communications, and payment processing. The specific providers we use may change from time to time as the Service evolves.
When you use the Service, your content, prompts, and related data may be transmitted to such providers as necessary to deliver the Service. These providers process data under their own terms and, where applicable, under data processing arrangements with us.
The Service is hosted using third-party cloud and infrastructure providers selected by us from time to time. Technical implementation details, hosting regions, and infrastructure arrangements may change as the Service evolves.
Payment-related data may be processed by the billing provider used for the relevant purchase. For example:
If you import or connect content from third-party services, you are responsible for complying with the applicable terms of those services. We are not responsible for the availability, accuracy, or legality of third-party content or services.
We rely on third-party services that may change their terms, pricing, capabilities, or availability. If a critical third-party service becomes unavailable or materially changes, we may need to modify or discontinue affected Service features. We will provide reasonable notice of any material changes where possible.
As a Finnish company processing personal data of EU residents, we comply with the General Data Protection Regulation (EU) 2016/679 ("GDPR") and applicable Finnish data protection law (Tietosuojalaki 1050/2018).
Our respective roles under applicable data protection law depend on the context in which personal data is processed. Further details are provided in our Privacy Policy and, where applicable, any separate data processing agreement.
Details about the personal data we collect, how we process it, your data subject rights, and our legal bases for processing are set out in our Privacy Policy. This includes information about:
Your data may be processed by third-party service providers in locations outside the European Economic Area. Such transfers are governed by appropriate safeguards, including:
We implement appropriate technical and organizational measures to protect your data, including:
Despite these measures, no system is completely secure. In the event of a personal data breach that poses a risk to your rights and freedoms, we will notify the relevant supervisory authority within 72 hours and inform you without undue delay, as required by GDPR Articles 33 and 34.
We may engage or replace service providers from time to time in connection with operating the Service. Where required by applicable law or contract, we will provide notice of material changes.
We aim to maintain high availability of the Service but do not guarantee uninterrupted or error-free operation. The Service may be temporarily unavailable due to:
We may modify, update, or discontinue features of the Service at any time. For material changes that negatively affect your use of the Service, we will provide at least 30 days' advance notice (except where a change is required for security, legal, or third-party compliance reasons).
Support is provided via the channels specified on our website. Response times and support scope may vary based on your subscription plan.
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.
WITHOUT LIMITING THE FOREGOING, WE DO NOT WARRANT THAT:
AI Output may contain errors, hallucinations, biased content, or inaccurate information. You acknowledge that AI technology has inherent limitations and agree to use AI Output at your own risk.
We disclaim all warranties with respect to third-party services, including AI model providers' services, which are provided "as is" subject to their own terms and conditions. We are not responsible for the performance, availability, or output quality of third-party AI models.
Nothing in this Section 9 affects your statutory rights as a consumer under applicable EU or Finnish law, including rights under the EU Consumer Rights Directive (2011/83/EU) and the Finnish Consumer Protection Act (Kuluttajansuojalaki 38/1978).
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL DUER, ITS AFFILIATES, DIRECTORS, OFFICERS, EMPLOYEES, OR AGENTS BE LIABLE FOR ANY:
WHETHER ARISING IN CONTRACT, TORT (INCLUDING NEGLIGENCE), STRICT LIABILITY, OR OTHERWISE, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
DUER'S TOTAL AGGREGATE LIABILITY ARISING OUT OF OR IN CONNECTION WITH THESE TERMS OR THE SERVICE SHALL NOT EXCEED THE GREATER OF:
The limitations in Sections 10.1 and 10.2 do not apply to:
If you are a consumer under Finnish law, the limitations in this Section 10 apply only to the extent permitted by the Finnish Consumer Protection Act and other applicable mandatory consumer protection legislation. Nothing in these Terms excludes or limits your statutory consumer rights.
You agree to indemnify, defend, and hold harmless Duer and its affiliates, directors, officers, employees, and agents from and against any third-party claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising from or related to:
Duer will indemnify and defend you against third-party claims that the Service (excluding User Content and third-party components) infringes such third party's intellectual property rights, provided that you:
If the Service is found to infringe, Duer may at its option: (a) obtain a license for continued use, (b) modify the Service to be non-infringing, or (c) if neither is commercially practicable, terminate your access and refund any prepaid fees for the unused portion of the subscription term.
Neither party shall be liable for any delay or failure to perform its obligations (except payment obligations) to the extent caused by circumstances beyond its reasonable control, including but not limited to natural disasters, war, terrorism, pandemics, government actions, labor disputes, power failures, internet outages, cyberattacks, or failures of third-party infrastructure or AI model providers. The affected party shall notify the other party promptly and take commercially reasonable steps to mitigate the impact.
If a force majeure event continues for more than 60 consecutive days, either party may terminate the affected subscription with immediate effect, and Duer will refund any prepaid fees for the unused portion of the subscription term.
These Terms apply from the first time you access or use any relevant part of the Service, including the public website and any pre-account website features. If you create an account, these Terms continue to apply for as long as your account remains active and until it is terminated in accordance with these Terms. Relevant provisions may continue to apply even if you never create an account.
You may stop using the public website or other non-account features at any time. If you have created an account, you may terminate it at any time by canceling your subscription through the billing tools made available in the Service and, where applicable, requesting account deletion through the Service or our support channels. Your subscription may remain active until the end of the current paid billing period. If you have subscribed to changelog or product update emails, you may also unsubscribe from those communications through the applicable mechanism when available.
We may suspend or terminate your account if:
Upon termination:
These Terms shall be governed by and construed in accordance with the laws of Finland, without regard to its conflict of law provisions. The application of the United Nations Convention on Contracts for the International Sale of Goods (CISG) is excluded.
Where you are a consumer, you also benefit from any mandatory provisions of the law of your country of residence, and nothing in these Terms affects your rights as a consumer to rely on such mandatory provisions.
The parties shall first attempt to resolve any dispute arising out of or in connection with these Terms through good-faith negotiations.
For business users (B2B), any dispute that cannot be resolved amicably within 30 days shall be finally settled by arbitration in accordance with the Arbitration Rules of the Finland Chamber of Commerce. The arbitration shall take place in Helsinki, Finland. The language of the arbitration shall be English.
If you are a consumer, you may bring proceedings in the competent courts of your country of residence or in the courts of Finland. You also have the right to submit a complaint to the Finnish Consumer Disputes Board (Kuluttajariitalautakunta, www.kuluttajariita.fi) or use the EU Online Dispute Resolution platform at https://ec.europa.eu/consumers/odr.
For data protection matters, you have the right to lodge a complaint with the Finnish Data Protection Ombudsman (Tietosuojavaltuutetun toimisto, www.tietosuoja.fi) or the data protection authority in your country of residence.
We may modify these Terms from time to time. If we make material changes, we will provide at least 30 days' advance notice via email or a prominent notice in the Service or on the website before the changes take effect.
Your continued use of the Service after the effective date of modified Terms constitutes your acceptance of the changes. If you do not agree to the modified Terms, you must stop using the Service and, if applicable, cancel your subscription before the changes take effect. If a material change materially adversely affects your use of a prepaid subscription term, we will provide any refund required by applicable law for the unused portion of that term.
These Terms, together with the Privacy Policy and any applicable Order Form (for Enterprise customers), constitute the entire agreement between you and Duer regarding the Service.
If you access the Service through an app downloaded from the Apple App Store, Apple's Licensed Application End User License Agreement may also apply to your use of the app to the extent required by Apple.
If any provision of these Terms is held to be invalid or unenforceable by a court of competent jurisdiction, the remaining provisions shall remain in full force and effect. The invalid or unenforceable provision shall be replaced by a valid and enforceable provision that achieves the original intent to the greatest extent possible.
No failure or delay by either party in exercising any right under these Terms shall constitute a waiver of that right. A waiver of any breach shall not constitute a waiver of any subsequent breach.
You may not assign or transfer these Terms or your rights hereunder without our prior written consent. Duer may assign these Terms to an affiliate or in connection with a merger, acquisition, or sale of all or substantially all of its assets, provided the assignee agrees to be bound by these Terms.
The parties are independent contractors. These Terms do not create a partnership, joint venture, agency, or employment relationship between you and Duer.
Notices to you may be sent to the email address associated with your account, to an email address you provided in connection with a public website feature where appropriate, or through the Service or website. Notices to Duer may be sent through the support or contact channels we make available on our website or in the Service. Notices are deemed received when successfully delivered.
These Terms are drafted in English. In the event of any conflict between the English version and a translation, the English version prevails.
Questions about these Terms, the Service, or data protection matters may be submitted through the support or contact channels made available on our website or in the Service.
These Terms of Service were last updated on 27.3.2026.